Search.co
NewAI visibility tracking

Track Your Search Rankings in Traditional & AI Search

One tracker for Google, Bing and the AI assistants your buyers ask first. Ask a question in plain English and Brigham.ai tells you why you're not ranking and what to fix first.

Brigham.ai
Try
7
Search surfaces tracked
~967
Page factors per scan
33
Tools in one login
$20
A month, all-in

Where we track you

GoogleAI OverviewsChatGPTPerplexityGeminiClaudeBingGoogle MapsCopilotGoogleAI OverviewsChatGPTPerplexityGeminiClaudeBingGoogle MapsCopilot

01 · The problem

Search split in two. Most tools only watch one half.

Your buyers still Google. They also ask ChatGPT, Perplexity and Gemini, and those assistants answer with a short list of names. You can be on page two of Google and missing from every AI answer, and a classic rank tracker will only ever tell you about the first one.

software development companyTRADITIONAL SEARCH01clutch.coTop Software Development Companies 202602competitor-a.comCustom Software Development Services03competitor-b.ioHire Software Developers On Demand04wikipedia.orgWhat a Software Development Company Does05competitor-c.comEnterprise Software Development Firm06forbes.comSoftware Development Outsourcing Guide#14 · PAGE 2dev.co: Software Development Company8 TO GO ↑VSAI ANSWER · ASSISTANTWhat's the best software development company for a startup?1Competitor Acited 4×2Competitor Bcited 3×3Competitor Ccited 2×YOUR BRANDdev.co: not mentioned0% SHARE

Traditional search

Positions, pages and links

Where you rank on Google and Bing for every keyword, by city and device, and which competitor page is above you.

AI search

Mentions, citations and share

Whether each assistant names you, which of your pages it cites, how it describes you and who it recommends instead.

The overlap

One gap list for both

The same page changes usually move both: clearer entities, stronger topical coverage and links from the sources AI already trusts.

02 · How Brigham.ai works

An analyst that reads the whole first page for you.

Brigham.ai is the search agent built into search.co. It does what a senior SEO would do over an afternoon: pull the results, open every competing page, compare them with yours, check what the AI assistants say, and write up what to change. It takes about a minute, and every number it uses is shown.

Google top 100BingChatGPTPerplexityGeminiAI Overviews01ASK02PULLSERPs + AI answers03COMPARE~967 page factors04FIXRanked action list
  1. 01

    Ask in plain English

    Name your site, the keyword or question you care about and the engines to check. No dashboards to learn first.

  2. 02

    Brigham pulls live results

    It fetches the live top 30 or top 100 Google results, Bing, and fresh answers from ChatGPT, Perplexity, Gemini and AI Overviews.

  3. 03

    Compares page by page

    Every ranking page is scanned for about 967 on-page factors. Brigham keeps the ones that correlate with position for this exact query.

  4. 04

    Hands you the fix list

    Each fix comes with the deficit (“add 4 more”), the expected impact and the effort. Approve one and the editor or AI writer starts on it.

03 · What you get back

A diagnosis, not a dashboard.

Here is the kind of answer Brigham returns for the question in the box above. The numbers in this example are illustrative; yours come from your live results.

Tell me why my site DEV.co isn't ranking for “software development company” and five immediate fixes I can take to bridge the deficiency gap and get me more leads in AI search and traditional search.
Brigham.ai· checked 7 surfaces in 52s

DEV.co ranks #14 on Google (US, desktop) and is named in 0 of 20 AI answers for this topic. The pages above you aren't stronger sites, they're more complete pages: on the factors that correlate with rank for this query, you trail the top-10 average on five of seven.

Google

#14

AI mentions

0/20

Gap to top 10

5 of 7

Fix 1 and 2 close most of the on-page gap. Fix 4 and 5 are what get you into AI answers. Expect Google to re-evaluate within two to six weeks of publishing.

Draft the new pageShow the 34 entitiesTrack this weekly

Five immediate fixes

Sorted by impact

  1. 1

    Put the phrase where Google reads it

    1 hr

    “Software development company” appears in 0 of your H2s; the top 10 average 4. Add sections for services, process, industries and pricing.

  2. 2

    Close the topic gap

    Half day

    Your page is 820 words and covers 11 of the 34 entities the leaders share (SDLC, MVP, QA, nearshore, tech stack and more). Brief ready.

  3. 3

    Route internal authority to the page

    30 min

    3 internal links point here; leaders average 18. Brigham found 15 of your blog posts that can link with a natural anchor.

  4. 4

    Make the page legible to AI

    1 hr

    Add Organization, Service and FAQPage schema, and stop blocking AI crawlers in robots.txt so assistants can read and cite you.

  5. 5

    Get into the sources AI cites

    Ongoing

    Three roundup pages are cited in most assistant answers for this query. You're missing from all three; here are the editors and submission paths.

04 · The deficiency gap

Know exactly how far behind you are, factor by factor.

Generic SEO checklists treat every keyword the same. The content optimizer doesn't. For each query it scans the pages that actually rank, measures about 967 factors on each, and correlates them with position. What's left is a short list of the factors that matter for this keyword, with the gap between your page and the leaders.

  • Top 30 or top 100

    Scan the first three pages for speed, or the top 100 when you need the full picture.

  • Correlation, not guesswork

    Each factor is ranked by how strongly it tracks position for this query.

  • “Add 4 more” roadmap

    Deficits turn into specific instructions, graded A to D, that the editor checks off as you write.

Explore the content optimizer

dev.co/software-development

vs. top 10 · “software development company” · US

Grade C
FACTORYOU VS. TOP 10 AVGGAPExact phrase in H2scorr 0.414+4Word countcorr 0.382140+1320Entities coveredcorr 0.3634+23Referring domains to pagecorr 0.3341+35Internal links incorr 0.2918+15FAQ / HowTo schemacorr 0.221+1Page speed (LCP, s)corr 0.122.4AHEAD

7 of ~967 factors shown · example data

05 · AI visibility

See what ChatGPT says about you, every week.

Pick the prompts your buyers ask. search.co runs them on a schedule across the major assistants and records whether you're named, where you appear in the list, which page is cited and how you're described. When a competitor overtakes you, you get an alert.

Share of voice · last 30 days

18%SHARE OF VOICECompetitor A34%Competitor B22%You18%Competitor C14%Others12%

Prompt tracking

Weekly · US · example

PromptChatGPTPerplexityGeminiAI Overviews
best software development company for startupsNot named#4Not namedCited
who builds custom ai apps#2#1#3Not named
top nearshore development firmsNot namedNot namedNot namedNot named
software agency vs freelancers#5Cited#2Cited

Mentions

Named in the answer

Citations

Your URL used as a source

Sentiment

How you're described

Google position AI mention rate12 weeks · example
#1#5#10#150%35%70%PAGE 1 LINE#14 → #3W1W4W8W12

06 · Rank tracking

Both rankings on one chart.

Classic positions and AI mentions live side by side, so you can see whether the page you rewrote moved both. Track daily or weekly, by country, city or ZIP, on desktop and mobile.

Daily or weekly

Pick the cadence per keyword.

City & ZIP level

Local results as customers see them.

Map rank grid

Your Maps position, block by block.

Search Console

Real clicks next to tracked rank.

08 · Ads, powered by ROI.me

Rankings are a means. Revenue is the point.

The ROI.me ad engine is built in. Research the keywords competitors pay for, then let the optimizer move budget toward the campaigns that bring in leads. A first-party pixel ties organic, AI and paid visits to the same revenue line, so you can see which channel earned the sale.

Paid keyword researchAI budget optimizerCreative studioConversion pixelAttribution
Explore Ads
Organic searchAI answersPaid searchSESSIONS41,820LEADS1,214REVENUE$486K

Example data

09 · One login

Replace a stack of subscriptions.

Most teams piece this together from five or six tools that don't talk to each other. search.co keeps the data in one place, so Brigham can connect a ranking drop to the page change, the lost link or the competitor's new ad.

What you need

Usually means

search.co

Keyword, domain & backlink research

SEO suite

Content scoring against the top results

Content optimizer

Mentions & citations in AI assistants

AI visibility tracker

Google, Maps & AI rank tracking

Rank tracker

Competitor ads, budget optimizer & attribution

Ad platform

Briefs and drafts in your brand voice

AI writer

An agent that reads it all and tells you what to fix

Not usually available

10 · Pricing

One plan. Pay for heavy lifting only when you use it.

Every tool is included. Lookups, scans and drafts use credits, and the plan comes with 1,500 of them each month. Need more? Top up, or set a monthly cap so there are never surprises.

1 credit

= $0.01

Top-30 scan

30 credits

Top-100 scan

90 credits

Agencies and enterprise teams: talk to us about seats, API access and custom limits.

search.co

7-day free trial

$20/ month

or $216 a year, 10% off

  • All 33 tools, including Brigham.ai
  • 1,500 credits every month
  • Traditional and AI rank tracking
  • Content optimizer and AI writer
  • Reports, share links and exports
Start your free trial

Card required · cancel anytime

11 · Questions

Good questions.

Something else? Ask the team, or put it to Brigham in the box at the top of the page.

What does search.co track?

Your positions on Google and Bing for every keyword you add, by location and device, plus your Google Maps rank on a grid. On the AI side it tracks whether ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews mention you, cite your pages, and how they describe you.

What is Brigham.ai?

Brigham.ai is the search agent built into search.co. Ask it a question about your rankings in plain English and it pulls live results, scans the competing pages, checks the AI answers and returns a ranked list of fixes with the data behind each one.

What is the “deficiency gap”?

It's the distance between your page and the pages that outrank it on the factors that matter for that keyword. We measure about 967 factors on each ranking page, find the ones that correlate with position, and show how much you need to add or change on each.

How is tracking AI search different from tracking Google?

AI assistants don't have ten blue links. They answer with a few names and sources, and the answer changes by wording, location and day. We run the prompts you choose on a schedule and record mentions, list position, citations and sentiment over time, so you can see trends rather than one-off screenshots.

Where does the data come from?

Live search results and AI answers fetched when you ask, licensed keyword and backlink data from enterprise data providers, and, if you connect them, your own Google Search Console and GA4.

How do credits work?

The $20 plan includes 1,500 credits a month; one credit is one cent. Simple lookups cost a few credits, a top-30 page scan costs 30 and a top-100 scan costs 90. You can buy more or set a cap, and the content editor re-scores your draft for free.

Is there a free trial?

Yes, seven days with trial credits included. A card is required to start, and you can cancel before the trial ends.

Do you still offer proxies and data services?

Yes. Search.co's data infrastructure (proxies, RAG pipelines, research services and the data marketplace) is still available under Resources, and it's the same data layer the platform runs on.

Start in a minute

Find out why you're not ranking. Then fix it.

Ask Brigham your first question free during the trial. Bring a domain and a keyword; it does the rest.