Brigham.ai
Ask why you’re not ranking. Get the fix list.
Brigham.ai is the search agent built into search.co. Ask in plain English and it pulls live Google and Bing results, checks what ChatGPT, Perplexity, Gemini, Claude and AI Overviews say, and hands back fixes ranked by impact, with the data behind each.
Ask Brigham.aiTell me why my site isn’t ranking for my main keyword and give me five fixes, ranked by impact.You rank #14 on Google and appear in 0 of 20 AI answers. The pages above you are more complete, not more powerful: you trail the top-10 average on five of the seven factors that correlate with position here.
- 1Add the phrase to 3–4 H2s (top 10 average 4, you have 0)
- 2Cover 23 missing entities: MVP, QA, nearshore and more
- 3Add 15 internal links from related blog posts
- 4Add Organization and FAQPage schema
- Top 100
- Live results per scan
- ~967
- Factors per page
- 5
- AI assistants checked
- ~1 min
- Typical answer time
What Brigham is
An analyst that reads the whole first page for you.
- Where
- Inside every search.co plan
- Input
- Plain-English questions
- Data
- Live, fetched when you ask
- Output
- Ranked fixes + evidence
Answering “why am I not ranking?” properly takes an afternoon of opening competitor pages, comparing them with yours and checking what the AI assistants say. Most people skip half of it and guess.
Brigham.ai does the whole job when you ask. It fetches fresh data, measures every ranking page the same way, keeps the factors that line up with position for that query, and writes up what to change. Every number it uses is shown.
It isn’t a separate product. The tracker, research tools, optimizer, AI visibility and ads all feed it, and its fixes open straight in the editor, AI writer or tracker.
What you can ask
If you’d ask a senior SEO, ask Brigham.
No query language and no dashboards to learn. Here are prompts people use every day.
Diagnose
4 checks- Why isn’t ROI.me ranking for “ad attribution software”?
- Why did my pricing page drop from #4 to #9 last week?
- Which pages lost the most clicks since the last site audit?
- Do I have two pages competing for “bike repair near me”?
AI search
4 checks- Does ChatGPT recommend maid.co for “best house cleaning software”?
- Who do Perplexity and Gemini name instead of us, and why?
- Which pages do AI Overviews cite for this topic?
- What would it take for Claude to mention SEO.co?
Plan
4 checks- Which keywords is ZEO.co closest to page one for?
- What should I write next to beat Competitor A?
- Build a brief for “small business loans” from the top 30
- Find keywords Competitor A ranks for that we don’t
Local & ads
4 checks- Where does BentonvillePest.co fade on the Maps grid?
- Is my Business Profile missing anything competitors have?
- What do competitors bid on for “plumber near me”?
- Which keywords should I stop paying for because we rank?
How it works
From question to fix list in about a minute.
- 01
Ask in plain English
Name the site and the keyword or question. Brigham fills in sensible defaults.
- 02
Brigham pulls live data
Live Google top 30 or top 100, Bing, and fresh AI answers.
- 03
It compares page by page
About 967 on-page factors per ranking page, compared with yours.
- 04
You get ranked fixes
Each fix shows the gap, impact and effort.
The data it pulls
Both halves of search, fetched fresh.
Brigham reads the results your buyers see right now, classic and AI side by side, because the same page changes often move both.
01
Live results
Google top 30 or top 100, plus Bing, at your location and device.
02
AI answers
ChatGPT, Perplexity, Gemini, Claude and AI Overviews, with brands named and pages cited.
03
Your own data
Search Console and GA4 add real clicks, impressions and conversions.
How it compares pages
About 967 factors measured. Only the ones that matter kept.
For each ranking page, Brigham measures roughly 967 on-page factors: keyword placement, headings, length, entities, images, links, schema and more.
Then it checks which factors correlate with position for this query. Factors the top results share and lower results lack are signal; the rest is noise and gets dropped. You see your number, the top-10 average and the gap.
Query-specific
Correlations are worked out per keyword.
Shown, not hidden
Each factor lists its correlation.
dev.co/software-development
vs. top 10 · “software development company”
Ranked fixes
Fixes sorted by what moves you most for the least work.
Every fix is scored on impact and effort, and carries the deficit that justifies it.
You rank #13. The top ten average 2,300 words and cover loan types, rates, eligibility and how to apply. You cover loan types only. Perplexity and Gemini cite two comparison pages you aren’t on.
Recommended fixes
Sorted by impact
- 1
Add eligibility and rate sections
2 hrsNine of the top ten explain who qualifies and typical rates. You explain neither.
- 2
Answer the top six questions
45 minSix questions repeat across the results. Add an FAQ with schema.
- 3
Link in from your guides
30 minEleven posts mention loans without linking here.
- 4
Get onto the cited comparisons
OngoingTwo roundup pages are cited in most AI answers. Here is who maintains them.
- 5
Shorten the title tag
5 minIt’s cut off on mobile.
AI answers
See who the assistants recommend, and why it isn’t you.
Brigham runs your prompts across the assistants, records who gets named and which pages are cited, and looks for the pattern.
A vague goal like “show up in ChatGPT” becomes specific work: pages to improve and sources to get onto.
| Prompt | ChatGPT | Perplexity | Gemini | Claude | AI Overviews |
|---|---|---|---|---|---|
| best SEO agency for SaaS | #3 | Cited | Not named | #4 | Cited |
| how to recover lost traffic | Not named | #2 | Cited | Not named | Not named |
| link building services | #5 | #1 | #3 | Not named | Cited |
| technical SEO audit | Not named | Not named | Not named | Not named | Not named |
From answer to action
Every fix has a next step.
Approve a fix and Brigham sends it to the tool that does the work.
01
Editor
Content fixes open with term targets loaded. Re-scoring is free.
02
AI writer
New pages become a brief and a draft with images and charts.
03
Tracker
The keyword and prompts are tracked so you see if it worked.
The difference
An afternoon of tabs, or one question.
Doing it by hand
- Open 10 to 30 competitor pages one by one
- Copy headings and word counts into a sheet
- Ask each AI assistant separately
- Guess which differences actually matter
Asking Brigham.ai
- Top 30 or top 100 pages scanned in one pass
- About 967 factors measured on every page
- Five assistants checked at once
- Correlation shows which gaps matter
Is Brigham.ai included in the plan?
Yes. Brigham is included in the $20 plan. Questions that fetch fresh data use credits, for example 30 credits for a top-30 scan or 90 for a top-100 scan. Simple lookups cost a few credits.
Where does its data come from?
Live results and AI answers fetched when you ask, licensed keyword and backlink data, and your Search Console and GA4.
Can it guarantee rankings or AI mentions?
No honest tool can. Brigham shows the gaps between you and the pages that win, ranked by likely impact.
Does Brigham make changes to my site?
No. It recommends fixes and hands them to tools inside search.co. You decide what gets published.
Which assistants does it check?
ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews, alongside Google, Bing and Google Maps.
Ask your first question.
Start a trial and ask about the keyword you care about most.
Tell me why my site isn’t ranking for my most important keyword in Google or AI answers, and give me the five fixes with the biggest impact.