For SaaS
Be on the shortlist when buyers ask for the best tool.
B2B buyers search “best X software”, read comparison pages and ask AI assistants for a shortlist. search.co shows whether you appear in each place, who is named instead, and which pages to build or fix to get on the list.
Ask Brigham.aiWhy isn’t ROI.me named when people ask ChatGPT for the best ad optimization software, and what should we publish to change that?- 5
- AI assistants tracked
- ~967
- On-page factors per scan
- 5
- Domains compared at once
- $20
- Per month, all tools
How software gets bought
The shortlist is decided before the demo request.
Software buyers rarely search your brand first. They search the category, open two or three “best tools” articles, compare a few vendors and, more and more often, ask an assistant to narrow it down. If you are missing from those places, you are missing from the shortlist.
search.co tracks the queries and prompts that decide shortlists. You see your Google position for category and comparison terms, whether ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews name you, and which pages assistants cite when they name someone else.
Share of voice
See who assistants recommend for your category.
Run your category prompts across assistants and get a share of voice: how often each vendor is named, in what position, and with what sentiment.
01
Why they win
AI competitors shows the pages and third-party lists behind each recommendation.
02
Track the change
Prompt tracking reruns your prompts on schedule and alerts you when you enter or drop out.
Comparison queries
Own the “vs” and “alternatives” searches.
Searches like “Competitor A vs Competitor B” and “Competitor A alternatives” come from buyers who are close to a decision. Keyword research finds every comparison query in your category with volume, difficulty and intent.
Keyword gap shows the comparison terms your rivals rank for and you don’t. Content briefs then give you the headings, questions and entities a fair, useful comparison page needs.
| Keyword | Volume | KD | You |
|---|---|---|---|
| competitor a alternatives | 2,400 | 38 | — |
| competitor a vs competitor b | 1,600 | 31 | — |
| ad optimization software | 3,600 | 54 | #9 |
| ai budget optimizer | 880 | 27 | #14 |
| roi.me vs competitor a | 210 | 12 | #1 |
Content gaps
Measure where your pages fall short of the pages buyers read.
Your product pages are written for people who already know you. The pages that rank and get cited cover use cases, pricing, integrations and honest trade-offs. The radar shows how your page compares with the top results on each theme.
Page scan
About 967 factors per page across the top 30 or top 100, correlated with position.
Content editor
Rewrite with live term targets. Re-scoring is free.
Built for B2B content
From category research to published page.
Prompt research
Find the questions buyers ask assistants, grouped by intent, from evaluation to setup.
Keyword clusters
Group terms so each feature, use case and comparison has one page.
AI writer
Draft use-case and comparison pages in your brand voice from a brief.
Backlink gap
See the review sites and roundups that link to competitors but not to you.
Ask Brigham
Ask why you are not on the list.
Brigham.ai runs the prompts, reads the answers and the cited pages, and tells you what is missing.
The answer leans on two roundup articles and Competitor A’s own pricing page. ROI.me is not in either roundup, and your site has no page that states who the product is for and what it costs. Perplexity already names you fourth because it cites your budget optimizer guide.
Recommended fixes
Sorted by impact
- 1
Publish a clear pricing and plans page
Half dayEvery vendor named in the answer has one that assistants cite.
- 2
Build a “Competitor A alternatives” page
1 day2,400 monthly searches and you have no page for it. Brief ready.
- 3
Get listed in the two cited roundups
OngoingBacklink gap shows both link to three of your competitors.
- 4
Add use-case sections to the homepage
2 hrsTop results describe who the tool fits. Yours does not.
From search to pipeline
Connect rankings to trials and revenue.
- 01
Connect Search Console and GA4
Real clicks, impressions and conversions next to your rankings.
- 02
Add the first-party pixel
Track trial signups and purchases from every channel.
- 03
See one revenue line
Attribution puts organic, AI and paid together, so you know which pages earn pipeline.
Content by buying stage
Cover every stage a buyer passes through.
Prompt research and keyword clusters sort demand by intent, so you can see which stages you already cover and where buyers fall through.
01
Find the thin stage
Here, comparison content is the gap. That is where buyers decide.
02
Brief it
Each missing page gets a brief with headings, questions and entities.
- Daily
- Rank and prompt checks
- Or weekly
- Top 100
- Results per page scan
- 1,500
- Credits per month
- 7-day
- Free trial
Which AI assistants do you track?
ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews. You choose the prompts and how often they run.
Should we write comparison pages about competitors?
Buyers search for them, so someone will rank. Keep them accurate and fair. Briefs show what the top pages cover so yours is useful, not just promotional.
Can search.co guarantee we get recommended by AI?
No. We show which prompts name you, which sources assistants rely on and what the named vendors have that you lack. That tells you where effort is most likely to pay off.
Do you track trials and revenue?
Yes. Connect GA4 or add the first-party pixel, and attribution shows organic, AI and paid on one revenue line.
Find out if you are on the shortlist.
Enter your category. Brigham will check Google and the AI assistants and tell you what to publish first.
Check whether my product is named for my category’s “best software” queries on Google and in AI assistants, and list the pages I should publish first.