Keyword research
Find the searches worth winning.
Type a seed term and get every number you need to judge it: volume, difficulty, cost per click, intent, trend and who ranks today. Expand it into hundreds of ideas, save the good ones to a list and let search.co group them into clusters you can build pages for.
Ask Brigham.aiFind low-difficulty keywords about termite treatment that BentonvillePest.co could rank for in Northwest Arkansas.Pest control cost
Termites
Near me
DIY
- 6
- Metrics per keyword
- Clusters
- Built automatically
- CSV
- Export any list
- 7-day
- Free trial
- Volume
- Monthly searches
- With a 12-month trend
- KD
- Keyword difficulty
- How hard the top 10 is to crack
- CPC
- Cost per click
- What advertisers pay
- Intent
- Why people search
- Informational to transactional
Why it matters
The wrong keyword wastes months.
A page aimed at a keyword nobody searches gets no traffic. A page aimed at a keyword dominated by giant sites gets no rankings. A page that answers the wrong intent gets visits that never convert. Keyword research is how you avoid all three before you write a word.
search.co puts the deciding numbers next to the live results page, so you can see not only how many people search, but what Google currently rewards for that search.
Keyword ideas
One seed term, hundreds of ideas.
Keyword ideas expands your seed into related terms, longer variations and the questions people ask. Sort and filter by any metric to find the openings.
| Keyword | Volume | KD | CPC | Intent |
|---|---|---|---|---|
| termite inspection | 4,400 | 38 | $14.20 | Commercial |
| signs of termites | 2,900 | 22 | $3.10 | Informational |
| termite treatment cost | 1,600 | 29 | $11.80 | Commercial |
| termite inspection near me | 1,300 | 31 | $16.40 | Transactional |
| do termites bite | 880 | 9 | $0.60 | Informational |
| termite bond arkansas | 170 | 6 | $7.90 | Commercial |
01
Related terms
Variations that share the same meaning, so one page can rank for many of them.
02
Questions
What people ask about the topic, ready to use as headings or FAQ entries.
03
Filters
Set a volume floor, a difficulty ceiling or an intent, and the list shrinks to real candidates.
Keyword overview
Every number for one keyword, in one place.
The overview shows a keyword's volume, difficulty, CPC, intent and 12-month trend, then the current top results with each page's position.
That last part matters most. If the top ten are all national directories, a small local site needs a different plan. If they are thin pages, you have an opening.
Live top results
Fetched when you ask, not pulled from an old snapshot.
SERP features
See when a map pack, snippet or AI Overview sits above the organic results.
Trend
Know when demand peaks.
Many keywords are seasonal. The 12-month trend shows when searches climb, so you can publish and refresh pages before the rush.
What you get
From a seed term to a content plan.
Keyword overview
Volume, difficulty, CPC, intent, trend and top results for any term.
Keyword ideas
Related terms, long-tail variations and questions from one seed.
Keyword lists
Save keywords to named lists and export them to CSV any time.
Keyword clusters
Group a list into topics that one page can target together.
Location
Check volumes and results for the country you sell in.
Send anywhere
Push a list to the rank tracker or turn a cluster into a content brief.
Search intent
Match the page to the reason people search.
Every keyword is labeled with its intent: informational, commercial, transactional or navigational. Sort a list by intent and you can see which terms need a guide and which need a service page.
Keyword list by intent
- Informational46%
- CommercialYOU28%
- Transactional19%
- Navigational7%
How it works
Four steps to a keyword plan.
- 01
Start with a seed
A product, service or topic. Or pull your own queries from Search Console.
- 02
Filter to real chances
Keep keywords with enough volume and difficulty you can realistically beat.
- 03
Cluster the list
Related terms are grouped so each page targets a whole topic.
- 04
Build or track
Send clusters to content briefs and keywords to the rank tracker.
Ask Brigham
Research in a sentence.
I found 41 termite keywords with difficulty under 30. Eleven have local intent and thin top results. Your termite page already ranks #7 for “termite inspection”, so start there, then add two pages before searches peak in April.
Recommended fixes
Sorted by impact
- 1
Expand the termite inspection page
2 hrsAdd cost ranges, a step-by-step of the visit and a short FAQ. Top pages cover all three.
- 2
Publish “signs of termites”
Half day2,900 searches a month, difficulty 22, and the top results are generic national articles.
- 3
Create a termite bond page
2 hrsLow volume but high intent and almost no local competition.
Who uses it
Useful at every size.
Small business
Find the terms you can win now
Filter by low difficulty and local intent to skip the fights you can't win yet.
Content teams
Plan a quarter in an afternoon
Clusters become a page list. Each page gets a brief with headings and questions.
Agencies
Research for many clients
Keep separate lists per client and export them to CSV or a report.
Where does the keyword data come from?
Volume, CPC and difficulty come from licensed data from enterprise data providers. Top results are fetched live when you ask.
How is keyword difficulty calculated?
Difficulty scores how hard it is to reach the top 10, based on the strength of the pages and sites that rank there today.
Can I export keywords?
Yes. Any keyword list exports to CSV, and any view can go into a branded report.
What does a lookup cost?
A few credits each. The $20 plan includes 1,500 credits a month.
Pick keywords with the facts in front of you.
Start a 7-day trial and run your first keyword search in seconds.
Find 20 keywords my site could reach page one for within three months, grouped into topics.