We keep the best company

We Service SMBs and Fortune 500 Companies Alike

Remarketing keeps potential leads inside your marketing funnel

In a perfect world all visitors would become customers on the first visit. In reality, most first-time visitors are wandering aimlessly around the internet, comparing features and prices and aren’t ready to buy.

You’re probably focused on pursuing high quality leads that are ready to buy. After all, those leads are highly valuable. However, all those wandering first-time visitors become valuable when you bring them back to your website with remarketing.

Remarketing, also called retargeting, is your key to skyrocketing sales

A strategic retargeting campaign brings wandering leads back to your site and gently nudges them through your sales funnel with the perfect ad until they convert. This is accomplished by earning their trust over time through delivering useful content like educational blog posts, webinars, and follow-up emails.

How retargeting works:

Remarketing displays customized ads to people who have previously visited your site. The ads are displayed on other websites those people visit across the internet, like Google and Facebook. These ads are different from the search ads you display with typical PPC campaigns.

Remarketing ads don’t target all of your previous visitors; they’re designed to target specific segments who have used search terms in the past and which are most likely to convert. Those specific segments are targeted with even more specific ads tailored for their demographics.

In other words, each segment you target will be presented with a slightly different ad customized to appeal to their specific wants and needs.

Retargeting works extremely well because it allows you to narrow down your advertising messages to reach people with highly customized marketing messages. Knowing this, it makes sense that retargeted ads get more clicks than standard display ads.

If you’re not using remarketing, you’re leaving money on the table in both your paid search and content marketing campaigns.

What you get with our remarketing campaign management services

Monitoring and optimization

Throughout your campaign, we will continually monitor and optimize your text, search and shopping ads for maximum success.

We’ll track all conversions whether you’re aiming for sales, video views, or email signups, and report back to you on a regular basis

Strategy sessions

Although our team has plenty of experience in a variety of industries, every industry is unique and your input matters. We’ll conduct regular meetings with you to discuss your campaign and get your feedback. We’ll also share our ideas so we can work together to improve your campaign.

Landing page creation and optimization

We also offer landing page creation and optimization. Landing pages are essential for successful retargeting campaigns. Your custom retargeted ads must take users to a customized landing page that maintains continuity between the ad and the content delivered on the destination page.

You don’t want to send people back to your homepage with a remarketing ad. They’ve already seen your homepage. You need to give users content they haven’t seen, something that matches where they are on the customer journey. Not everyone will be in the same place.

Effective remarketing ads send people to content designed to educate, entertain, or close a sale. Each ad’s destination should be based on the target audience. You’ll have different ads for different segments of your audience and will need multiple, custom landing pages.

Our AI-Powered Research Tools

Advanced Data Analytics

Data analytics is a cornerstone of modern intelligence. Our AI solutions evaluate structured and unstructured data. This process uncovers vital trends, anomalies, and opportunities. These insights fuel operational improvements and sharpen strategic decisions. Companies leverage this data to refine processes, elevate customer experiences, and craft informed strategies.

Predictive Modeling

Predictive modeling helps forecast trends, demand fluctuations, and market changes. At Search.co, our AI systems study historical data to pinpoint patterns. These insights offer a view of future possibilities. For example, financial institutions apply this method for risk analysis, and retailers rely on it for inventory planning. Our AI insights equip businesses to adapt to shifting conditions.

Natural Language Processing (NLP)

NLP empowers organizations to handle large volumes of text. We provide tools that help with customer feedback, social media posts, and industry materials. This approach reveals important insights into public sentiment and evolving trends. Our solutions also enable automated customer interactions. By applying these findings, companies unlock strategic advantages from text data.

Tailored Solutions for Diverse Industries

Technology

AI redefines the technology arena. It refines product creation, user engagement, and cybersecurity. Our models support software providers in analyzing patterns of behavior. This approach improves features and strengthens security protocols. Tech companies also tap AI-driven analytics to discover market trajectories. That approach uncovers competitor strategies with greater clarity.

Healthcare

AI has a distinct impact on healthcare. It enhances diagnostics, patient care, and medical research. Our models here at Search.co examine patient data to flag early disease markers. They also suggest tailored treatment plans. Clinics apply AI analytics to manage resources and boost patient outcomes. Researchers employ our solutions to identify drug interactions and improve clinical trials.

Finance

Financial entities depend on AI for risk analysis, fraud detection, and automated trading. Our predictive models assess creditworthiness by examining financial data. They also spot issues that hint at fraudulent activities. Investment teams turn to AI for market insights and refined portfolio strategies. Our tools help financial groups increase efficiency and bolster security.

Retail

AI propels innovation in retail. It delivers personalized shopping journeys and streamlines supply networks. Our AI models examine customer preferences to offer tailored product ideas. Retailers apply forecasting to balance inventory and reduce excess. AI chatbots also improve customer service through rapid, precise responses.

Manufacturing

AI supports production optimization and waste reduction. Our systems study operational data to cut downtime and refine efficiency. Predictive maintenance anticipates equipment malfunctions before they happen. This approach lowers costly disruptions and ensures smooth operations. AI-driven quality checks also catch defects in real time.

Real Estate

AI analytics guide accurate property valuations. They also uncover broader market shifts and new investment avenues. Our models evaluate location factors, economic indicators, and buyer habits. This data helps predict property worth and forecast trends. Real estate operators apply AI to fast-track management tasks and automate leases. Pricing strategies gain precision through these insights.

Media

AI drives personalization, engagement, and predictive insights in media. Our tools examine viewer preferences to create targeted content. Publishers gauge audience sentiment through AI-driven analysis. This method highlights reactions to articles and social media chatter. AI automation also eases video editing and content production.

Startups

AI accelerates research and operational improvements for emerging businesses. Our AI tools point out gaps in the market and refine competitor analyses. These solutions also sharpen business models and productivity. Automated features simplify customer acquisition. AI insights empower startups to act on data and sustain growth.

Why Select Search.co?

Contact Us

Get in Touch

We invite businesses to explore custom AI models with Search.co. Contact our specialists to discuss tailored strategies that address unique needs. Our team stands ready to design AI research tools that foster long-term success.